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　　百度愛采購智能體數字時代的船票
　　Baidu AiGou's intelligent agent for shipping tickets in the digital age
　　愛采購行業智能體是百度愛采購基于文心大模型推出的B2B垂直領域AI解決方案，于2025年6月第四屆數智大會正式發布。它通過整合視頻生成、多語言適配、智能撮合和流量賦能四大能力，重構企業從內容生產到商機轉化的全鏈路。以下從定義、價值、適用企業及價值最大化策略四方面綜合分析：
　　AiGou Industry Intelligent Agent is a B2B vertical AI solution launched by Baidu AiGou based on the Wenxin big model. It was officially released at the 4th Digital Intelligence Conference in June 2025. It reconstructs the entire chain from content production to business opportunity conversion for enterprises by integrating four major capabilities: video generation, multilingual adaptation, intelligent matching, and traffic empowerment. The following is a comprehensive analysis from four aspects: definition, value, applicable enterprises, and value maximization strategies:
　　一、愛采購行業智能體是什么？
　　1、 What is an intelligent agent in the procurement industry?
　　1. 技術基礎與核心功能基于百度文心大模型構建，具備多模態內容生成能力：輸入10秒日常視頻素材（如生產線、倉庫）和商品信息，可自動生成超100條高質量視頻，覆蓋產品介紹、知識分享、店鋪宣傳等場景。20+語種實時翻譯：支持阿拉伯語、西班牙語等小語種視頻配音與字幕同步，適配全球采購需求。智能撮合系統：通過分析用戶搜索意圖（如“數控車床加工精度”），結合企業產能、歷史訂單數據，主動匹配供需雙方，縮短決策鏈條。
　　1. The technical foundation and core functions are built on the Baidu Wenxin big model, with multimodal content generation capabilities: inputting 10 second daily video materials (such as production lines, warehouses) and product information, it can automatically generate over 100 high-quality videos, covering product introductions, knowledge sharing, store promotion and other scenarios. Real time translation in 20+languages: supports video dubbing and subtitle synchronization in small languages such as Arabic and Spanish, adapting to global procurement needs. Intelligent matching system: By analyzing user search intentions (such as "CNC lathe machining accuracy"), combined with enterprise production capacity and historical order data, actively matching supply and demand sides, and shortening the decision-making chain.
　　2. 系統定位 不同于單點工具，它定位為“AI業務中樞”，集成內容生產、客戶接待（AI客服）、商機轉化全流程，形成“知識構建→展現權益→商業轉化”的增長飛輪。
　　2. The positioning of the system is different from that of a single point tool. It is positioned as the "AI business center", integrating the entire process of content production, customer reception (AI customer service), and business opportunity conversion, forming a growth flywheel of "knowledge construction → showcasing rights → commercial conversion".
　　二、核心價值與已驗證效果
　　2、 Core values and validated effects
　　1. 破解內容生產困境 傳統B2B企業普遍面臨內容同質化、多語言適配難問題。智能體通過AI腳本量產+多風格視頻模板，解決中小企業缺乏專業團隊的問題，內容生成效率提升10倍以上。 案例：山東某某礦山設備公司借智能體生成行業知識視頻，百度搜索與信息流分發后訪客量增長148%。2. 提升商機轉化效率 AI客服基于行業知識圖譜主動追問需求（如詢問設備參數、定制需求），線索轉化率顯著提升。
　　1. Cracking the content production dilemma: Traditional B2B enterprises generally face problems of content homogenization and difficulty in adapting to multiple languages. Intelligent agents use AI script mass production and multi style video templates to solve the problem of small and medium-sized enterprises lacking professional teams, and increase content generation efficiency by more than 10 times. Case: A mining equipment company in Shandong Province used intelligent agents to generate industry knowledge videos, and after Baidu search and information flow distribution, the visitor volume increased by 148%. 2. Improve the efficiency of business opportunity conversion. AI customer service actively asks for requirements based on industry knowledge graph (such as inquiring about equipment parameters and customized requirements), resulting in a significant increase in lead conversion rate.
　　案例：諸某某機械上線后全店曝光增36.4%，線索量提升55.6%；蘇州某某自動化通過智能接待轉化效率提升3倍，新品未上市即獲5筆訂單。3. 降低全球化門檻 多語言視頻一鍵生成，助力中小企業低成本開拓新興市場（如中東、拉美）。
　　Case: After the launch of Zhumou Machinery, the exposure of the entire store increased by 36.4%, and the number of leads increased by 55.6%; Suzhou Automation has increased its conversion efficiency by three times through intelligent reception, and has received five orders for its new products before they are launched. 3. Reduce the threshold for globalization and generate multilingual videos with just one click, helping small and medium-sized enterprises to explore emerging markets at low cost (such as the Middle East and Latin America).
　　三、適合哪類企業？
　　3、 What type of enterprise is suitable?
　　典型行業：工業機械、礦山設備、檢測儀器、建材五金等非標品領域。
　　Typical industries: non-standard fields such as industrial machinery, mining equipment, testing instruments, building materials and hardware.
　　四、如何發揮最大價值？
　　4、 How to maximize value?
　　1. 深度參與平臺資源計劃 加入“超越計劃”：獲取億級傳播資源、千萬級內容制作扶持，搶占愛采購首頁流量位（如山東某汽配企業通過輪播Banner曝光量增長200%+）。 聯動“財富游學團”等IP：與行業精英共建內容，提升品牌權威性。2. 系統性應用AI工具鏈 按《B2B行業7天用好AI藍皮書》分階段落地：
　　1. Deeply participate in the platform resource plan and join the "Beyond Plan": obtain billion level dissemination resources, millions level content production support, and seize the traffic position of the Love Procurement homepage (such as a car parts enterprise in Shandong that increased its exposure by over 200% through rotating banners). Linking IPs such as "Wealth Study Tour": Collaborating with industry elites to build content and enhance brand authority. 2. The systematic application of AI toolchain will be implemented in stages according to the "B2B Industry 7-Day Good AI Blue Book":

　　Day1-2 智能建店：自動生成商品詳情頁、參數卡片； Day3-4 部署行業智能體：配置多語言視頻生成與AI客服； Day5-7 接入商機通系統：優化線索轉化路徑。 3. 構建“人機協同”運營體系 短期：用智能體替代基礎內容生產與客服接待，釋放人力聚焦高價值談判； 長期：通過AI分析搜索數據反哺研發（如費馬科儀依據用戶搜索調整產品設計）。4. 拓展全球化場景 針對新興市場生成本地化內容（如阿拉伯語產品視頻），結合愛采購跨境流量池，低成本試水出海。
　　Day1-2 intelligent store building: automatically generate product detail pages and parameter cards; Deploy industry intelligent agents on Day 3-4: configure multilingual video generation and AI customer service; On Day 5-7, connect to the Business Opportunity Communication system to optimize the conversion path of leads. three Short term construction of a "human-machine collaboration" operation system: replacing basic content production and customer service reception with intelligent agents, releasing manpower to focus on high-value negotiations; Long term: Through AI analysis and search data feedback for research and development (such as adjusting product design based on user search for Fermat instruments). 4. Expand globalization scenarios and generate localized content for emerging markets (such as Arabic product videos), combined with Love Procurement's cross-border traffic pool, to test the waters and go global at low cost.
　　五、總結
　　5、 Summary
　　愛采購行業智能體通過“內容工業化+服務智能化+流量精準化”三重革新，成為中小企業數智化轉型的杠桿解。其最大價值在于將AI從“工具”升級為“業務中樞”，尤其適合資源有限但亟需突破內容、轉化、全球化瓶頸的B2B企業。發揮價值的關鍵點在于： 結合平臺資源（如超越計劃）放大曝光； 遵循藍皮書實現工具鏈閉環應用； 以數據反哺產品迭代，構建可持續增長模型。 對傳統企業而言，智能體相當于“數字時代的船票”，避免自建技術團隊的高成本，快速接入AI驅動的商業新生態。
　　The intelligent agent in the procurement industry has become a lever solution for the digital transformation of small and medium-sized enterprises through the triple innovation of "content industrialization+service intelligence+traffic precision". Its greatest value lies in upgrading AI from a "tool" to a "business hub", especially suitable for B2B enterprises with limited resources but urgent need to break through content, conversion, and globalization bottlenecks. The key to realizing value lies in: combining platform resources (such as exceeding plans) to amplify exposure; Follow the Blue Book to achieve closed-loop application of toolchain; Feed product iteration with data and build a sustainable growth model. For traditional enterprises, intelligent agents are like "tickets to the digital age", avoiding the high cost of building their own technology teams and quickly integrating into AI driven new business ecosystems.
　　本文由 山東愛采購運營 友情奉獻.更多有關的知識請點擊 http://www.028hsys.com/ 真誠的態度.為您提供為全面的服務.更多有關的知識我們將會陸續向大家奉獻.敬請期待.
　　This article is a friendly contribution from Shandong AiGou Operations For more related knowledge, please click http://www.028hsys.com/ Sincere attitude To provide you with comprehensive services We will gradually contribute more relevant knowledge to everyone Coming soon.